Which UTM fields should I always use?
Use source, medium, and campaign consistently. Term and content are useful for keywords, placements, and creative variants.
Free UTM Builder
Build consistent campaign URLs without manual query strings
Add standard UTM parameters, preserve existing URL values, copy the result, or continue directly to a measurable tt.vg short link.
Generated URL
Your tagged campaign URL
Complete the destination to preview the tagged URL.
The tagged URL is passed into the short-link create page. tt.vg link analytics and the destination analytics can then be reviewed together.
FAQ
UTM Builder questions
Will existing query parameters be removed?
No. The builder preserves existing query parameters and adds or replaces only the UTM values you enter.
Can I shorten the result?
Yes. Continue to the tt.vg create page with the tagged destination already filled in.