Multiple targets per link
One key can route to different pages by country, device, or referrer.
Smart Redirects
Send one short link to different destinations by visitor conditions
Smart redirects fit ad campaigns, regional pages, mobile downloads, and A/B landing pages. The link stays the same while routing logic changes.
ConditionsCountry / device / referrer
Designed for common campaign splits and landing-page differences.
PriorityOrdered rules
Multiple rules can be evaluated by priority.
FallbackDefault destination
Visits still land on the base target when no rule matches.
Routing capability
Reduce duplicate links while keeping distribution flexible
Adjust during campaigns
After a link is shared, teams can still maintain destinations and priorities in the workspace.
Reduce channel clutter
Avoid creating many hard-to-maintain short links for every visitor condition.
Rule flow
Match conditions and route to the right destination
Routing rules belong to the short link, so normal redirects, QR codes, and interstitials keep the same entry point.
Create the base link
Set the default destination first so every visit has a fallback page.
Add routing rules
Configure match type, match value, priority, and alternate destinations.
Watch performance
Use analytics to decide whether different channels need different landing pages.
FAQ
Smart redirect questions
What are smart redirects best for?
They are useful for routing by country, device, source, or campaign condition, such as mobile downloads, regional pages, and channel-specific landing pages.
Can routing rules change after a short link is shared?
Yes. Teams can adjust destinations and priorities in the workspace while the same distributed short link stays in use.
What happens if no rule matches?
The system falls back to the short link's default destination so visits do not break when a rule is not matched.
Keep exploring
More short-link capabilities
Short Link Generator
Turn long URLs into tt.vg short links that remain manageable and configurable.
Branded Short Links
Give campaigns, launches, and team shares a consistent branded link identity.
Custom Short-Link Domains
Connect your own domain so short links stay aligned with your brand.
Link Analytics
Review clicks, sources, devices, and top-performing links after every campaign.